Verified

Domino's Pizza

Piloting
  • Pizza delivery
  • ~10,200 employees
  • ~80 data scientists (2024)
  • AI Tracker ready times (Mar 2026)
  • Azure cloud
  • Tech chief left Aug 2026

Domino's Pizza builds most of its AI in-house: about 80 data scientists ran about 15 machine learning models in Apr 2024, and since Mar 2026 a custom engine in DomOS, its store operating system, sets order ready times in the Domino's Tracker. Microsoft, already Domino's primary cloud provider, agreed in Oct 2023 to build generative AI with Domino's on Azure OpenAI Service, and Domino's has reported no result since. Technology chief Kelly Garcia left in Aug 2026, after analytics chief Stefania Gvillo left by May 2026.

dominos.com

Their approach to AI

The platform
Domino's has named no AI platform for employees. Domino's data science team deploys its models into the e-commerce and in-store systems through its own MLOps pipeline (Apr 2024), and DomOS, the store operating system built on the PULSE point of sale, runs the custom engine that has set Tracker ready times since Mar 2026.
The models
Domino's builds its own machine learning models, about 15 in production in Apr 2024, describes its Tracker engine as custom, and chose Microsoft's Azure OpenAI Service for generative AI in Oct 2023; Domino's has not said which large language models, if any, run in production.
The reach
Domino's AI reaches customers who track orders in its app or on dominos.com, and its forecasting models feed supply chain and labor planning. Domino's has announced no AI assistant for its about 10,200 employees or for franchise staff, and its orchestration agent ran in about six stores in Feb 2026.
The catch
Domino's reports no cost, savings or sales figure for AI, the generative AI store manager assistant it announced with Microsoft in Oct 2023 has not reappeared in its disclosures, and both its technology chief and its analytics chief left in 2026.

Snapshot

Employees
~10,200
Dec 28, 2025, including about 900 corporate staff; 99% of the 22,706 stores were franchised at Sep 6, 2026
Technology budget
Not disclosed
2025 capital spending of $120.6M went mainly to consumer and store technology, supply chain and company stores
AI/ML headcount
~80 data scientists
Apr 2024, per head of MLOps Zack Fragoso, up from 10 to 15 in 2018; Domino's has published no later figure
Who owns AI
No named owner
Technology and data chief Kelly Garcia left Aug 28, 2026 and analytics chief Stefania Gvillo by May 2026
Platform
DomOS and in-house MLOps
Store operating system on the PULSE point of sale runs the Tracker engine (Mar 2026); models deploy through an MLOps pipeline (Apr 2024)
Models
Own ML models; Azure OpenAI
About 15 machine learning and AI models in Apr 2024; Azure OpenAI Service named for generative AI in Oct 2023
Reach
Customers, via the Tracker
No employee AI assistant announced as of Oct 2026
Use cases
~15 ML models; agent in tests
Ready times, delivery estimates, routing, demand and labor forecasting, store siting (Apr 2024); orchestration agent in about six stores (Feb 2026)

Key findings

  1. Domino's updated its Tracker on Mar 24, 2026 with a custom AI order-tracking engine, powered by its in-house DomOS store system, that blends real-time inputs from store team members with machine learning models to estimate when an order will be ready.

  2. Zack Fragoso, Domino's head of MLOps, said in Apr 2024 that Domino's data science team had grown from 10 to 15 data scientists in 2018 to about 80, and that it ran about 15 machine learning and AI models for ready times, delivery estimates and routing, demand and labor forecasting, store siting, personalization and pricing.

  3. Domino's orchestration agent links online ordering with its smart dispatch system and holds an order out of the store's view until a driver will be back to take it; Russell Weiner said on Feb 23, 2026 that it ran in about six stores, and Joe Jordan said on Oct 13, 2026 that it was still being tested.

  4. Domino's and Microsoft announced a five-year alliance on Oct 3, 2023 to build generative AI on Azure OpenAI Service, including a store manager assistant with pilots expected within six months; Microsoft was already Domino's primary cloud provider, and Domino's has reported no result from the alliance since.

  5. Domino's lost its two technology and data chiefs in 2026: Stefania Gvillo, Global Chief Analytics and Insights Officer since Sep 2020, had joined McDonald's by May 2026, and Kelly Garcia, Chief Technology and Data Officer, left on Aug 28, 2026 for Ulta Beauty, before Joe Jordan, who had overseen technology as COO since Mar 2025, became CEO on Oct 1, 2026.

Where Domino's sits

Stage
Piloting

Domino's Pizza sits at Piloting: an in-house team of about 80 data scientists ran about 15 machine learning models in production in Apr 2024, and a machine learning ready-time engine has run in the Domino's Tracker since Mar 2026, while an orchestration agent that holds orders until a driver is free ran in about six stores in Feb 2026 and was still in store tests on Oct 13, 2026. Domino's Pizza falls short of Scaling because it has announced no AI platform or assistant for most employees, reports no AI results, and has had no named technology and data chief since Kelly Garcia left on Aug 28, 2026.

How the stages are defined
Ownership
Chief Technology and Data Officer seat open since Aug 2026; CEO Joe Jordan plans for top executives to report to him directly
Platform
Hybrid: DomOS, the Tracker engine and ML models built in-house; Microsoft cloud
Models
Own machine learning models; Azure OpenAI Service named for generative AI (2023)
Hosting
Microsoft Azure, Domino's primary cloud provider by Oct 2023, with Azure OpenAI Service; on-premises NVIDIA GPU servers for ML in 2020; the Tracker engine's host is not disclosed
Reach
U.S. customers through the Tracker; no employee AI tool announced

How they deploy

AI inside the store operating system

Domino's puts its customer and store AI into systems it built: DomOS, which Domino's FY2025 Form 10-K describes as the tools, processes and technologies that orchestrate store operations and the flow of orders, sits on PULSE, Domino's proprietary point-of-sale system. The Mar 2026 Tracker update runs on DomOS, and Russell Weiner said in Feb 2026 that ordering and smart dispatch were starting to talk to each other through an orchestration engine. CIO Dive reported in Jul 2026 that Domino's had renamed its IT division Domino's Technology in 2020, amid a push to build technology in-house.

An in-house data science team

Domino's builds its own machine learning. Zack Fragoso, Domino's head of MLOps, said in Apr 2024 that about 80 data scientists ran about 15 models in production, deployed into Domino's e-commerce and in-store platforms, with Python in production and daily accuracy checks and drift alerts. Domino's partnered with Datatron in Mar 2021 to deploy, monitor and govern its models, and InfoWorld reported in Mar 2020 that Domino's trained its order-ready model on NVIDIA DGX-1 servers and kept its data and ML resources on premises.

Microsoft for cloud and generative AI

Domino's and Microsoft announced on Oct 3, 2023 that Domino's would use the Microsoft Cloud and Azure OpenAI Service to personalize and simplify ordering and to build a generative AI assistant for store managers, over a collaboration Kelly Garcia put at five years. The release said Microsoft was already Domino's primary cloud provider and that the two companies would set up an Innovation Lab pairing leaders and engineers to speed smart store and ordering tools to market.

Consistency before efficiency

Domino's frames its store AI around food quality: Russell Weiner said in Apr 2026 that just-in-time pizza making would give customers a more consistent, higher quality product. Joe Jordan said on Oct 13, 2026 that the orchestration agent "will have some efficiency gains, I am sure," but that he is more excited about consistent product and service, which he expects to lift retention and frequency. Kate Trumbull said in Oct 2025 that Domino's became known over the past decade as a technology company that happens to sell pizza, and that the Hungry for MORE strategy brings the focus back to the food.

Cautious language in filings

Domino's FY2024 and FY2025 Forms 10-K both say the company may incorporate traditional and generative AI solutions that may become important to its operations over time, and warn of risks if Domino's comes to depend on AI or fails to adopt it in time. Domino's earnings releases mention AI only among risk factors, its 2025 shareholder letter does not mention it, and its capital spending plans speak of consumer and store technology in general.

Deployment model
Domino's runs technology centrally from its Ann Arbor headquarters and pushes it to a store system that was 99% franchised in Q3 2026. Domino's builds the ordering platforms, the PULSE point of sale and DomOS, and its data science team, about 80 people in Apr 2024, builds machine learning models and deploys them into those platforms. U.S. franchisees pay Domino's a technology fee per digital transaction, $0.375 in 2025 and $0.385 from Feb 2026, while international master franchisees pay technology fees under separate agreements. From Mar 2025 Joe Jordan, as COO and President of Domino's U.S., oversaw Domino's technology, with Chief Technology and Data Officer Kelly Garcia running the function until Aug 28, 2026; as CEO from Oct 1, 2026, Jordan plans to leave his former role unfilled and have top executives report to him directly, according to Entrepreneur.
Model providers
Domino's builds most of its models itself: its data science team ran about 15 machine learning and AI models in Apr 2024, and Domino's describes the Tracker's ready-time engine as a custom engine in DomOS that blends real-time store inputs with machine learning models (Mar 2026). Domino's named Microsoft's Azure OpenAI Service as the base for its generative AI work in Oct 2023 and has not named any other model provider. Domino's tested Dom, its own voice assistant, on phone orders in 20 U.S. stores in Apr 2018. A consumer lawsuit filed in Oct 2024 and dropped in Jan 2025 alleged that Domino's let ConverseNow, an AI voice ordering vendor named as co-defendant, record customer calls to its restaurants and use them to train an automated voice assistant; Domino's has not said whether any store uses voice AI today.
Data and infrastructure
Domino's took more than 85% of U.S. retail sales through digital channels in 2025, mainly its website and apps, where customers enter personal information that Domino's retains, and it relaunched its website and mobile web in 2025 and its app by Apr 2026. Domino's said in Oct 2023 that Microsoft was its primary cloud provider, and it carried $16.2 million of capitalized cloud computing implementation costs, net, at Dec 28, 2025, mostly for enterprise systems and infrastructure. InfoWorld reported in Mar 2020 that Domino's ran model inference on an on-premises Kubernetes cluster with four NVIDIA GPUs, with Datatron monitoring the models. Domino's FY2025 Form 10-K says some of its systems are not fully redundant and that the rise of AI may intensify its cybersecurity risks. Domino's has not said where the Tracker's models run today or whether customer data trains them.

Platforms and internal tools

  • DomOS and Domino's PULSE

    DomOS is Domino's operating system for its stores, the combination of tools, processes and technologies that orchestrate store operations and the flow of orders, and its foundation is PULSE, Domino's proprietary point-of-sale system (FY2025 Form 10-K). Domino's runs its Tracker AI engine and its orchestration agent on DomOS.

    Source

  • Domino's MLOps pipelineDatatron added Mar 2021

    Domino's MLOps team provides the tools and process that move its data scientists' models into production and into the e-commerce and in-store platforms, with daily accuracy monitoring and drift alerts; Zack Fragoso said in Apr 2024 that it served about 15 models. Domino's added Datatron in Mar 2021 to deploy, monitor and govern models, and uses Posit Connect for apps that let business teams run what-if analyses on model output.

    Models
    Domino's own machine learning models, mainly in Python

    Source

  • Domino's Tracker AI ready-time engineMar 24, 2026

    Domino's Tracker, launched in 2008 and used on more than 2.5 billion orders, now shows a ready time set by a custom AI order-tracking engine that blends real-time inputs from store team members with machine learning models, alongside Live Activities on iPhone lock screens and simplified order stages.

    Models
    Custom machine learning models in DomOS

    Source

  • DomOS orchestration agentStore tests by Feb 2026

    Domino's orchestration agent connects online ordering with the smart dispatch system that routes orders in a store: when no driver will be back in time to take a pizza as it leaves the oven, the agent holds the order so the store does not see it yet. Russell Weiner said it ran in about six stores in Feb 2026, and Joe Jordan said on Oct 13, 2026 that it was still being tested in stores; Domino's has not said what models, if any, it uses.

    Source

  • Generative AI store manager assistantAnnounced Oct 2023

    Domino's said in Oct 2023 that it was in the early stages of building a generative AI assistant on Azure OpenAI Service to help store managers with inventory, ingredient ordering and staff scheduling, with predictive tools for pizza preparation and quality control, and expected to begin piloting generative AI tools with stores and customers within six months. Domino's has not reported a pilot or rollout since.

    Models
    Azure OpenAI Service

    Source

Vendors and partners

  • MicrosoftAlliance Oct 2023

    Primary cloud provider; Azure OpenAI Service for generative AI; joint Innovation Lab · Domino's and Microsoft announced a five-year collaboration on Oct 3, 2023, and the release said Microsoft was already Domino's primary cloud provider. Neither company has reported results from the alliance since.

  • NVIDIABy Mar 2020

    DGX-1 servers and GPUs for model training and inference · InfoWorld reported in Mar 2020 that Domino's data science team trained its order-ready model on an NVIDIA DGX-1, bought a second one, and ran inference on a Kubernetes cluster with four NVIDIA GPUs. Domino's has not said whether it still runs that hardware.

  • DatatronMar 2021

    MLOps platform to deploy, monitor and govern machine learning models · Restaurant Dive reported in Mar 2021 that Domino's would use Datatron to manage models for in-store labor forecasting, delivery routing and new store locations.

  • ConverseNow

    AI voice ordering vendor named in a 2024 consumer lawsuit · A consumer alleged in Oct 2024 that Domino's let ConverseNow record calls to its restaurants to train an automated voice assistant, and dropped the suit against both companies without prejudice on Jan 29, 2025. Domino's has not said how many stores, if any, use ConverseNow.

  • NuroApr 2021

    Autonomous delivery pilot · Domino's and Nuro launched delivery by Nuro's R2 self-driving robot for select prepaid orders from one Houston store in Apr 2021; Domino's has not reported on the pilot since.

Leadership

AI, data and platform leaders

KG

Kelly Garcia

Former Executive Vice President, Chief Technology and Data Officer (left Aug 28, 2026)

Kelly Garcia joined Domino's in Jul 2012 as vice president of e-commerce development from R.L. Polk, became chief technology officer in Apr 2019, executive vice president in Oct 2020 and Chief Technology and Data Officer in Mar 2025. Garcia announced the Microsoft generative AI alliance in Oct 2023, briefed the board's Audit Committee on cybersecurity with the CISO, sat on Ulta Beauty's board from 2022, and left Domino's on Aug 28, 2026 to become Ulta Beauty's CTO on Aug 31, 2026.

SG

Stefania Gvillo

Former Senior Vice President, Global Chief Analytics and Insights Officer (Sep 2020 to 2026)

Stefania Gvillo joined Domino's in Sep 2020 from Mondelez, after 15 years at PepsiCo, and led a team of 80 data and research scientists, according to her DataIQ profile. Gvillo said in Mar 2025 that Domino's uses AI across the company, from store locations to forecasting, and CDO Magazine reported in May 2026 that she had joined McDonald's to lead its Global Insights and Analytics team.

MK

Moneka Krouse

Vice President, Decision Science and Customer Intelligence (joined Jul 2026)

Moneka Krouse joined Domino's in Jul 2026 after more than 13 years at PepsiCo in commercial intelligence, consumer insights, strategy and advanced analytics, Retail Technology Innovation Hub reported, citing a Domino's post that framed the role around customer understanding and AI-enabled decision-making.

MM

Mark Messing

Vice President, Global Digital Marketing

Mark Messing speaks for Domino's digital ordering products: he announced the Mar 2026 Tracker update with its AI ready-time engine and the Aug 2026 paid beta test of the relaunched website and app.

Executives

JJ

Joe Jordan

Chief Executive Officer (since Oct 1, 2026)

Joe Jordan joined Domino's in Sep 2011 as vice president of innovation, was chief marketing officer from 2015 to 2018, ran International from 2018 to 2022 and was President, U.S. and Global Services from 2022 to 2025. Jordan became COO and President of Domino's U.S. in Mar 2025 with oversight that expanded to include Domino's technology, oversaw the relaunch of Domino's loyalty and e-commerce platforms, and became CEO on Oct 1, 2026, planning to leave his former role unfilled and have top executives report to him directly. Jordan earlier worked at PepsiCo, Philips, Unilever and Accenture.

RW

Russell Weiner

Executive Chairman Designate; CEO from May 2022 to Sep 30, 2026

Russell Weiner joined Domino's in Sep 2008 as chief marketing officer and was CEO from May 2022 to Sep 30, 2026, where he developed the Hungry for MORE strategy; Domino's chairman credited Weiner in Jun 2026 with deploying a turnaround strategy in 2010. Weiner presented the Tracker AI and the orchestration agent on Domino's 2026 earnings calls, and becomes Executive Chairman at the Apr 2027 annual meeting.

SR

Sandeep Reddy

Executive Vice President, Chief Financial Officer

Sandeep Reddy has been Domino's CFO since Apr 2022, after serving as CFO of Six Flags Entertainment and of Guess?, and earlier at Mattel. Reddy announced the Feb 2026 increase in Domino's U.S. technology fee to $0.385 per digital transaction to fund technology initiatives.

KT

Kate Trumbull

Executive Vice President, Global Chief Marketing Officer

Kate Trumbull became Domino's chief marketing officer in Nov 2024 after roles including chief brand officer and director of digital marketing since joining in 2011 from Procter & Gamble. Trumbull led the Oct 2025 brand refresh, saying Domino's had become known as a technology company that happens to sell pizza.

FG

Frank Garrido

Executive Vice President, Chief Restaurant Officer

Frank Garrido has been Domino's Chief Restaurant Officer since Mar 2023, after leading U.S. operations and support from 2021 and joining Domino's in 2017 as vice president of franchise operations for the East region from Focus Brands. Garrido was listed among Domino's executive officers in the Mar 2026 proxy statement.

CH

Cynthia Headen

Executive Vice President, Chief Supply Chain Officer

Cynthia Headen has been Domino's Chief Supply Chain Officer since Mar 2023 and led supply chain services from 2020, after joining Domino's in 2015 as vice president of procurement and replenishment from nearly 16 years in procurement at PepsiCo. Domino's data science team said in Apr 2024 that its demand forecasting models plan the supply chain Headen runs.

RM

Ryan Mulally

Executive Vice President, General Counsel and Corporate Secretary

Ryan Mulally has been Domino's General Counsel and Corporate Secretary since Mar 2025, after joining Domino's in 2008 as labor and employment counsel and serving as assistant general counsel from 2018. Mulally was earlier a partner at Dickinson Wright.

WN

Weiking Ng

Executive Vice President, International

Weiking Ng has led Domino's International since Apr 2025, after joining its international team in 2020, and earlier worked at Hilton, McDonald's, Boston Consulting Group and Accenture. Ng sits on the board of DPC Dash, Domino's master franchisee in China.

MP

Maureen Pittenger

Executive Vice President, Chief Human Resources Officer

Maureen Pittenger has been Domino's Chief Human Resources Officer since Jul 2024, after serving as chief human resources officer at Dana and in human resources roles at Visteon. Pittenger was listed among Domino's executive officers in the Mar 2026 proxy statement.

AI org map

Central technology function and data science team serving a 99% franchised store system

Domino's runs technology as one central function, which built DomOS, PULSE and the ordering platforms that company and franchised stores use, with a separate data science and analytics team of about 80 that builds machine learning models. A Mar 2025 release put Domino's technology under Joe Jordan as COO and President of Domino's U.S., with Kelly Garcia as Chief Technology and Data Officer; Garcia left on Aug 28, 2026, Jordan became CEO on Oct 1, 2026 planning to have top executives report to him directly, and Domino's has not said who now leads technology or AI.

Domino's data science team grew from 10 to 15 data scientists in 2018 to about 80 by Apr 2024, according to Zack Fragoso, Domino's head of MLOps, and Stefania Gvillo led 80 data and research scientists as Global Chief Analytics and Insights Officer until 2026. Domino's had about 10,200 employees at Dec 28, 2025, of whom about 900 were corporate staff and the rest supported company-owned stores, franchise operations and supply chain centers; the people who work in its about 6,900 franchised U.S. stores are franchisees' employees, not Domino's. Domino's technology function, which CIO Dive says the company renamed Domino's Technology in 2020, builds DomOS, PULSE and the e-commerce platforms, and Joe Jordan said on Oct 13, 2026 that Domino's brought forward the launch of a new pizza, the Domino, by working across its operations, marketing and technology teams. Domino's has not named a successor to Kelly Garcia, who led technology until Aug 2026.

Reporting lines

  • Chief Executive Officer

    Joe Jordan

    • Technology and Data

      Chief Technology and Data Officer, vacant since Aug 28, 2026

      Kelly Garcia led the function until Aug 2026; it reported through Joe Jordan as COO from Mar 2025, and Jordan's top executives report to him directly since Oct 2026

      • Information Security

        Chief Information Security Officer (not named in filings)

        The FY2025 Form 10-K says the CTO supplements the CISO's expertise; the reporting line is inferred, not published

    • Marketing

      Kate Trumbull, EVP, Global CMO

      Reported to Joe Jordan from Nov 2024, according to Nation's Restaurant News

      • Global Digital Marketing

        Mark Messing, VP

        Reporting line inferred from the title

    • Restaurant operations

      Frank Garrido, EVP, Chief Restaurant Officer

    • Supply chain

      Cynthia Headen, EVP, Chief Supply Chain Officer

    • Finance

      Sandeep Reddy, EVP, CFO

  • Analytics, insights and data science

    Moneka Krouse, VP Decision Science and Customer Intelligence

    Stefania Gvillo led about 80 data and research scientists as Global Chief Analytics and Insights Officer until 2026; the function's current head and reporting line are not published

Domino's publishes no org chart. The FY2025 Form 10-K lists the Chief Technology and Data Officer among executive officers and says the CTO and CISO brief the Audit Committee on cybersecurity several times a year, under an Enterprise Risk Committee of executives and senior leaders. The Mar 2025 release on Joe Jordan's promotion is the only source for technology reporting through the COO, and Entrepreneur reported on Oct 2, 2026, citing The Wall Street Journal, that Jordan has nine direct reports and will not fill his former COO role. Lines to the CEO for operations, supply chain and finance follow from that report.

Named people

Executive sponsors
  • Joe Jordan

    Chief Executive Officer (since Oct 1, 2026)

  • Russell Weiner

    Executive Chairman Designate; CEO until Sep 30, 2026

  • Sandeep Reddy

    EVP, Chief Financial Officer

Technology and data

Domino's began a search for a new Chief Technology and Data Officer in Jul 2026 and had not named one in its releases or filings by Oct 31, 2026.

  • Kelly Garcia

    Former EVP, Chief Technology and Data Officer · Left Aug 28, 2026 for Ulta Beauty

Data science and analytics
~80 data scientists (Apr 2024)

Domino's has not said who now leads the analytics function or where it reports.

  • Moneka Krouse

    VP, Decision Science and Customer Intelligence · Joined from PepsiCo in Jul 2026

  • Stefania Gvillo

    Former SVP, Global Chief Analytics and Insights Officer · Joined McDonald's by May 2026

Digital marketing and customer products
  • Kate Trumbull

    EVP, Global Chief Marketing Officer

  • Mark Messing

    VP, Global Digital Marketing · Announced the Tracker AI update (Mar 2026)

Use cases

Domino's Pizza ran about 15 machine learning and AI models in production in Apr 2024, for order ready times, delivery estimates and routing, demand and labor forecasting, store siting, personalization and pricing, and since Mar 2026 a machine learning engine sets ready times in the Domino's Tracker. Domino's Pizza also tests a DomOS orchestration agent, in about six stores in Feb 2026 and still in tests in Oct 2026, and announced two generative AI tools with Microsoft in Oct 2023 that it has not reported on since. Domino's Pizza reports no business return for any of them and no firm-level AI savings, cost or revenue figure.

Use caseAreaStatusROI
AI ready times in Domino's Tracker

Domino's Tracker estimates when each order will be ready for pickup or delivery with a custom AI order-tracking engine in DomOS that blends real-time inputs from store team members with machine learning models.

Digital orderingIn production
Delivery time estimates and driver routing

Domino's machine learning models estimate delivery times for each order and route orders and drivers more efficiently, Zack Fragoso said in Apr 2024.

DeliveryIn production
Demand forecasting for supply chain planning

Domino's time-series models forecast demand from the hourly level up to the whole system to plan its supply chain, which makes dough and delivers ingredients to U.S. and Canadian stores (Apr 2024).

Supply chainIn production
Labor forecasting with what-if scenarios

Domino's labor forecasting models recommend store staffing, and business teams run what-if scenarios on them through Posit Connect apps (Apr 2024); Domino's added Datatron in Mar 2021 partly to manage in-store labor forecasts.

Store operationsIn production
Store site selection

Domino's uses machine learning to choose new store locations, named by Zack Fragoso in Apr 2024 and by Stefania Gvillo in Mar 2025.

Real estateIn production
DomOS orchestration agent for just-in-time pizza making

Domino's orchestration agent links ordering with smart dispatch and holds an order out of the store's view until a driver will be back to take it, so the pizza leaves the oven as the driver arrives; it ran in about six stores in Feb 2026 and was still being tested in Oct 2026.

Store operationsPilot
Generative AI store manager assistant

Domino's announced a generative AI assistant on Azure OpenAI Service to help store managers with inventory, ingredient ordering and staff scheduling, expecting pilots within six months of Oct 2023.

Store operationsAnnounced
Generative AI for personalized ordering

Domino's and Microsoft said in Oct 2023 that they would use Azure OpenAI Service to personalize and simplify ordering for customers.

Digital orderingAnnounced

Adoption

Domino's AI has spread through its customer ordering systems and its planning models first: more than 85% of Domino's U.S. retail sales came through digital channels in 2025, the Tracker that now shows an AI ready time has followed more than 2.5 billion orders since 2008, and about 15 machine learning models fed ordering, delivery, supply chain, labor and real estate decisions in Apr 2024. Domino's relaunched its website and mobile web in 2025 and its app by Apr 2026, with the AI ready times. In stores, Domino's orchestration agent ran in about six stores in Feb 2026 and was still in tests in Oct 2026; Domino's has not said how many of its 22,706 stores, 99% of them franchised, run it. Domino's has announced no generative AI tool for corporate employees or store managers in production.

By the numbers

Machine learning and AI models in production
~15
Zack Fragoso, Domino's head of MLOps, Apr 2024; Domino's has published no later count
Data scientists
~80
Apr 2024, up from 10 to 15 in 2018 (Zack Fragoso); no later figure published
Stores running the orchestration agent
~6
Russell Weiner, Feb 23, 2026; Joe Jordan said it was still in store tests on Oct 13, 2026
Employees
~10,200
Dec 28, 2025, about 900 of them corporate; franchisees' staff are not Domino's employees
U.S. technology fee per digital order
$0.385
Raised from $0.375 in Feb 2026 to fund technology initiatives (Sandeep Reddy)

Rollout, first pilot to today

  1. Apr 2018

    Domino's began testing Dom, its voice assistant first launched in its app in 2014, on phone orders in 20 U.S. stores.

    Marketing Dive

  2. Apr 2019

    Kelly Garcia, at Domino's since 2012, became senior vice president and chief technology officer, and was promoted to executive vice president in Oct 2020.

    FY2025 Form 10-K

  3. Mar 2020

    InfoWorld reported that Domino's data science team trained its order-ready prediction model on NVIDIA DGX-1 servers and raised its accuracy from 75% to 95%.

    InfoWorld

  4. Mar 2021

    Domino's partnered with Datatron to deploy, monitor and govern its machine learning models for labor forecasting, delivery routing and store siting.

    Restaurant Dive

  5. Apr 2021

    Domino's and Nuro began delivering select prepaid orders from one Houston store with Nuro's R2 self-driving robot.

    Domino's

  6. Oct 2023

    Domino's and Microsoft announced a generative AI alliance on Azure OpenAI Service, including a store manager assistant and an Innovation Lab, with pilots expected within six months.

    Domino's and Microsoft

  7. Apr 2024

    Zack Fragoso, Domino's head of MLOps, said about 80 data scientists ran about 15 machine learning and AI models in production.

    Posit Data Science Hangout

  8. Oct 2024

    A consumer sued Domino's and ConverseNow, alleging that the vendor recorded calls to Domino's restaurants to train an AI voice assistant; he dropped the suit in Jan 2025.

    Bloomberg Law

  9. 2025

    Domino's fully launched its redesigned website and mobile web and began rolling out updated mobile apps.

    FY2025 Form 10-K

  10. Mar 2025

    Domino's made Joe Jordan COO and President of Domino's U.S. with oversight of Domino's technology; Kelly Garcia's title became Chief Technology and Data Officer the same month, according to the FY2025 Form 10-K.

    Domino's

  11. Feb 2026

    Russell Weiner said Domino's orchestration agent, linking ordering with smart dispatch, ran in about six stores and that he expected the number to keep increasing.

    Q4 2025 earnings call

  12. Mar 2026

    Domino's added a custom AI order-tracking engine with machine learning models to its Tracker to set order ready times.

    Domino's

  13. Apr 2026

    Russell Weiner said Domino's had fully launched its new app, including the AI ready times, and made progress on the back-of-house orchestration agent.

    Q1 2026 earnings call

  14. Oct 2026

    Joe Jordan said Domino's is still testing the DomOS orchestration agent in stores.

    Q3 2026 earnings call

Economics & controls

Spend and ROI

Technology spending

Domino's does not disclose a technology budget. Domino's spent $120.6 million on capital expenditures in 2025, mainly on consumer and store technology, supply chain centers and company-owned stores, and expects about $120 million in 2026 (FY2025 Form 10-K). U.S. franchisees fund technology through a fee per digital transaction that Domino's raised to $0.375 at the start of 2025 and to $0.385 in Feb 2026, each time to fund technology initiatives, and Domino's held $16.2 million of capitalized cloud computing implementation costs, net, at Dec 28, 2025.

What AI itself costs

Domino's has not disclosed what it spends on AI, on its data science team, on its Microsoft alliance or on the Tracker AI engine, and AI is not broken out in its capital spending plans or technology fee.

Reported ROI

Domino's has reported no financial return from AI, at the firm level or for any use case. Joe Jordan said on Oct 13, 2026 that the orchestration agent will bring some efficiency gains but that he cares more about consistent product and service, Stefania Gvillo said in Mar 2025 that AI frees savings for other uses without putting a number on them, and Russell Weiner said in Feb 2026 that the redesigned website was performing better than the old one, without crediting that to AI.

Headcount

Domino's had about 10,200 employees at Dec 28, 2025, down from about 10,700 a year earlier, with corporate staff down from about 1,000 to about 900; Domino's refranchised 37 company-owned stores in 2025 and does not attribute the change to AI.

Governance and risk

Board and risk oversight

Domino's board oversees risk with help from its Audit Committee, which covers information security and cybersecurity with input from an internal Enterprise Risk Committee of executives and senior leaders (2026 proxy statement). Domino's Chief Technology and Data Officer and Chief Information Security Officer brief the Audit Committee on cybersecurity at several meetings a year, according to the FY2025 Form 10-K. Domino's has disclosed no AI policy, AI committee or AI-specific board oversight.

Model monitoring

Domino's MLOps team checks the accuracy of its production models daily and flags drift, Zack Fragoso said in Apr 2024, and anomaly detection once led Domino's to shut down one store's delivery time model after incorrect store data. Domino's adopted Datatron in Mar 2021 partly to govern and validate its models.

Disclosed AI risks

Domino's FY2025 Form 10-K warns that generative AI and AI-generated content speed up negative publicity and boycotts, that the rise of AI may intensify cybersecurity risks, and that incorporating AI may expose Domino's to added risks and expenses if it becomes dependent on AI or fails to adopt it in time. Domino's earnings releases since Feb 2026 list the impact of new technologies, including artificial intelligence, among their risk factors.

Customer data and privacy

Domino's and Microsoft said in Oct 2023 that both are committed to responsible AI practices that protect customer data and privacy. Domino's FY2025 Form 10-K notes that state privacy laws such as the California Privacy Rights Act govern the personal information customers enter in its digital channels. A consumer suit under the California Invasion of Privacy Act, alleging that Domino's let ConverseNow record restaurant calls to train an AI voice assistant, was dropped without prejudice on Jan 29, 2025.

Security operations

Domino's runs a dedicated Security Operations Center team with a tested incident response plan, trains its team members through annual cybersecurity awareness training and phishing simulations, and assesses cyber risk from third-party service providers (FY2025 Form 10-K). Domino's online ordering was disrupted by a third-party technology issue on Apr 24, 2026, during a 50% off promotion.

Recent signals

  1. Oct 13, 2026

    Joe Jordan, on his first earnings call as Domino's CEO, said the DomOS orchestration agent is still in store tests and will bring some efficiency gains, but that he is more excited about consistent product and service.

    Q3 2026 earnings call

  2. Oct 2, 2026

    Joe Jordan, Domino's CEO from Oct 1, plans to leave his former COO role unfilled and have top executives report to him directly, Entrepreneur reported, citing The Wall Street Journal.

    Entrepreneur

  3. Jul 20, 2026

    Russell Weiner said Domino's is setting up its back-of-house for just-in-time pizza making with an orchestration agent that withholds an order from the store until a driver is available.

    Restaurant Dive

  4. Jul 15, 2026

    Domino's hired Moneka Krouse from PepsiCo as Vice President, Decision Science and Customer Intelligence, a role it tied to AI-enabled decision-making.

    Retail Technology Innovation Hub

  5. Jul 14, 2026

    Domino's disclosed that Chief Technology and Data Officer Kelly Garcia would resign effective Aug 28, 2026 and that it had begun a search for a successor; Ulta Beauty named Garcia its CTO the same day.

    Form 8-K

  6. Jun 22, 2026

    Domino's named COO Joe Jordan its next CEO from Oct 1, 2026, citing leadership roles that spanned technology and his oversight of the relaunch of its loyalty and e-commerce platforms.

    Domino's

  7. May 2026

    Stefania Gvillo, Domino's Global Chief Analytics and Insights Officer, who had led about 80 data and research scientists, joined McDonald's to lead its Global Insights and Analytics team.

    CDO Magazine

  8. Apr 27, 2026

    Russell Weiner said Domino's had fully launched its new app with AI ready times in the Tracker and was making progress on a back-of-house orchestration agent for just-in-time pizza making.

    Q1 2026 earnings call

  9. Mar 24, 2026

    Domino's added a custom AI order-tracking engine with machine learning models to its Tracker to set more precise ready times.

    Domino's

  10. Feb 23, 2026

    Russell Weiner said Domino's orchestration agent ran in about six stores, and Sandeep Reddy said Domino's raised its U.S. technology fee to $0.385 per digital transaction to fund technology initiatives.

    Q4 2025 earnings call

Quick answers

How does Domino's Pizza deploy AI?
Domino's Pizza builds most of its AI in-house: about 80 data scientists ran about 15 machine learning models in Apr 2024, and since Mar 2026 a custom engine in DomOS, its store operating system, sets order ready times in the Domino's Tracker. Microsoft, already Domino's primary cloud provider, agreed in Oct 2023 to build generative AI with Domino's on Azure OpenAI Service, and Domino's has reported no result since. Technology chief Kelly Garcia left in Aug 2026, after analytics chief Stefania Gvillo left by May 2026.
What does Domino's Pizza use AI for?
Domino's Pizza ran about 15 machine learning and AI models in production in Apr 2024, for order ready times, delivery estimates and routing, demand and labor forecasting, store siting, personalization and pricing, and since Mar 2026 a machine learning engine sets ready times in the Domino's Tracker. Domino's Pizza also tests a DomOS orchestration agent, in about six stores in Feb 2026 and still in tests in Oct 2026, and announced two generative AI tools with Microsoft in Oct 2023 that it has not reported on since. Domino's Pizza reports no business return for any of them and no firm-level AI savings, cost or revenue figure.
Who leads AI at Domino's Pizza?
AI at Domino's Pizza is led by Kelly Garcia (Former Executive Vice President, Chief Technology and Data Officer (left Aug 28, 2026)); Stefania Gvillo (Former Senior Vice President, Global Chief Analytics and Insights Officer (Sep 2020 to 2026)); Moneka Krouse (Vice President, Decision Science and Customer Intelligence (joined Jul 2026)). Ownership of AI on the org chart: Chief Technology and Data Officer seat open since Aug 2026; CEO Joe Jordan plans for top executives to report to him directly.
What AI platform does Domino's Pizza use?
Domino's has named no AI platform for employees. Domino's data science team deploys its models into the e-commerce and in-store systems through its own MLOps pipeline (Apr 2024), and DomOS, the store operating system built on the PULSE point of sale, runs the custom engine that has set Tracker ready times since Mar 2026.
Which AI models does Domino's Pizza use?
Domino's builds its own machine learning models, about 15 in production in Apr 2024, describes its Tracker engine as custom, and chose Microsoft's Azure OpenAI Service for generative AI in Oct 2023; Domino's has not said which large language models, if any, run in production.
How many Domino's employees use AI?
Domino's AI reaches customers who track orders in its app or on dominos.com, and its forecasting models feed supply chain and labor planning. Domino's has announced no AI assistant for its about 10,200 employees or for franchise staff, and its orchestration agent ran in about six stores in Feb 2026.
How far has AI spread at Domino's Pizza?
Domino's Pizza sits at Piloting: an in-house team of about 80 data scientists ran about 15 machine learning models in production in Apr 2024, and a machine learning ready-time engine has run in the Domino's Tracker since Mar 2026, while an orchestration agent that holds orders until a driver is free ran in about six stores in Feb 2026 and was still in store tests on Oct 13, 2026. Domino's Pizza falls short of Scaling because it has announced no AI platform or assistant for most employees, reports no AI results, and has had no named technology and data chief since Kelly Garcia left on Aug 28, 2026.

Open questions

  • Did the generative AI store manager assistant Domino's announced with Microsoft in Oct 2023 reach a pilot or a rollout, and in how many stores?
  • How many Domino's stores run the DomOS orchestration agent today, does it use machine learning, and has Domino's measured its effect on delivery times, labor or sales?
  • Who will succeed Kelly Garcia as Chief Technology and Data Officer and Stefania Gvillo as analytics chief, and who owns AI at Domino's in the meantime?
  • Which of the about 15 machine learning models Domino's ran in Apr 2024 are still in production, how large is the data science team now, and what do the forecasting, routing and labor models return?
  • What does Domino's spend on AI and on its Microsoft alliance, and has it measured a business return on the Tracker AI engine?
  • Where do the Tracker ready-time models run today: Microsoft Azure, or the on-premises NVIDIA servers Domino's used in 2020?
  • Do Domino's or its franchisees use AI voice ordering, from Dom, ConverseNow or anyone else, and what rules govern call recordings?
  • Has Domino's given corporate employees a sanctioned generative AI assistant, and how many use it?
  • What became of autonomous delivery after the 2021 Nuro pilot in Houston?

Sources

Filings, calls and investor materials

News

Data confidence

Confirmed
Stated in a primary or reputable public source.
Estimated
Derived or approximated from public reporting.
Unconfirmed
Reported, but not yet corroborated.

Domino's Pizza profile · Enterprise AI diffusion report by Imagine · facts checked against their sources on Nov 1, 2026