Verified

Sherwin-Williams

Experimenting
  • Paints and coatings
  • 64,249 staff
  • Ask Henry on GPT-5
  • AI demand planning
  • No AI-credited return reported

Sherwin-Williams deploys AI as tools for its sales, store and planning staff: Ask Henry, an assistant built on GPT-5 and the company's own knowledge base, runs inside its CRM and sales platforms, supply chain planners use AI tools to forecast demand, and the Color Expert app recommends paint colors to homeowners. A Jul 2026 job posting describes an AI Center of Excellence, an SVP of Global AI Transformation and Microsoft Copilot among its enterprise AI platforms. Sherwin-Williams has reported no return or user count it credits to AI.

sherwin-williams.com

Their approach to AI

The platform
Sherwin-Williams embeds Ask Henry, an AI assistant built on GPT-5 and its own knowledge base, in its Insight and sales platforms (Sep 2026), and a Jul 2026 job posting names Microsoft Copilot, Copilot Studio and Azure AI Foundry among its enterprise AI platforms.
The models
OpenAI's GPT-5 powers Ask Henry, according to Sherwin-Williams's Sep 2026 investor presentation; Microsoft partner Improving says it built an internal ChatGPT-style platform for Sherwin-Williams on Azure OpenAI, without a date.
The reach
Sherwin-Williams gives no count of employees using AI; Justin Binns said in Sep 2026 that AI tools, Ask Henry included, are with the company's roughly 3,500 field reps on every call, and Heidi Petz said the goal is to equip about 10,000 store staff.
The catch
Sherwin-Williams has reported no cost, headcount or revenue return it credits to AI; Heidi Petz said in Sep 2026 that the company expects improvement and wants to measure sales lift and productivity, and its restructuring savings are not credited to AI.

Snapshot

Employees
64,249
Dec 31, 2025 (2025 Form 10-K); more than 5,400 stores and branches (Sep 2026)
Technology budget
Not disclosed
Capital spending held at about 2% of sales (Ben Meisenzahl, Sep 2026); a multi-year IT upgrade is under way
AI/ML headcount
Not disclosed
A Jul 2026 job posting describes an AI Center of Excellence led by a vice president
Who owns AI
SVP, Global AI Transformationest.
Role named in a Jul 2026 job posting; Sherwin-Williams has not named the holder
Platform
Ask Henry, plus Microsoft Copilot
Ask Henry in Insight and sales platforms (Sep 2026); Copilot, Copilot Studio and Azure AI Foundry per a Jul 2026 job posting
Models
OpenAI GPT-5
In Ask Henry (Sep 2026); Azure OpenAI per vendor Improving, undated
Reach
Not disclosedest.
AI tools, Ask Henry included, with about 3,500 field reps on every call, per Justin Binns (Sep 2026)
Use cases
Sales assistant, demand planning, color app
Plus CRM next best actions and R&D literature analysis

Key findings

  1. Sherwin-Williams has reported no cost, headcount or revenue return it credits to AI on any earnings call from Jul 2025 to Oct 2026 or at its Sep 24, 2026 Financial Community Presentation, where Heidi Petz said the company expects improvement from AI tools and wants to measure sales lift and productivity.

  2. Sherwin-Williams showed Ask Henry, an AI assistant built on GPT-5 and the company's own knowledge base and named after founder Henry Sherwin, at its Sep 24, 2026 investor presentation; Justin Binns said AI tools, Ask Henry included, are with the company's roughly 3,500 field reps on every call.

  3. Sherwin-Williams's supply chain planning teams use AI tools to respond faster to shifts in customer demand, Colin Davie said on Sep 24, 2026, and the 2025 Annual Report says the company is increasingly using AI to drive productivity and insights across multiple value streams.

  4. A Sherwin-Williams job posting removed on Jul 30, 2026 describes an SVP of Global AI Transformation, a vice president running an AI Center of Excellence, a Senior Director of AI Technology, and Microsoft Copilot, Copilot Studio and Azure AI Foundry as enterprise AI platforms, with Board reporting on AI ROI.

  5. Sherwin-Williams's 2026 proxy statement lists artificial intelligence among the operational risks in its enterprise risk program, which CFO Ben Meisenzahl facilitates, and its Chief Information Security Officer reports to the CFO (2025 Form 10-K).

Where Sherwin-Williams sits

Stage
Experimenting

Sherwin-Williams has reported no business return it credits to AI since May 2025: its earnings calls from Jul 2025 to Oct 2026, its 2025 Annual Report and Form 10-K, and its Sep 24, 2026 Financial Community Presentation put no cost, headcount or revenue figure on its own use of AI, and the restructuring savings it reported in 2025 and 2026 are not credited to AI. At the Sep 2026 presentation Heidi Petz said Sherwin-Williams expects improvement and wants to measure sales lift and productivity from AI tools, and CFO Ben Meisenzahl said the company wants to see returns before it scales AI further. Sherwin-Williams has not reported a company-wide rollout either: Justin Binns said AI tools, Ask Henry included, are with its roughly 3,500 field reps on every call, but that covers one group out of 64,249 employees, gives no count of active users, and no executive is publicly named as owner of AI. Sherwin-Williams's AI work since May 2025 is on the public record, from the 2025 Annual Report's statement that it is increasingly using AI for productivity to Ask Henry, AI demand planning and a Jul 2026 posting for an AI Center of Excellence, so Sherwin-Williams is at Experimenting rather than Unknown. A sales, productivity or cost return Sherwin-Williams credits to Ask Henry or AI planning, or a stated count of employees using its AI tools under a named owner, would move Sherwin-Williams to Piloting.

How the stages are defined
Ownership
SVP, Global AI Transformation, with an AI Center of Excellence (Jul 2026 job posting); holder not named by Sherwin-Williams
Platform
Hybrid: Ask Henry on GPT-5 with in-house data; Microsoft Copilot and Azure AI Foundry
Models
OpenAI GPT-5 in Ask Henry; Microsoft Copilot; Azure OpenAI per a vendor
Hosting
Not disclosed; a Jul 2026 job posting points to Microsoft platforms, and vendor Improving says it built on Azure OpenAI
Reach
Not disclosed; AI tools with about 3,500 field reps on calls (Sep 2026)

How they deploy

AI under the digitization priority

Sherwin-Williams files AI under digitization, one of its enterprise strategic priorities. Heidi Petz said on Sep 24, 2026 that Sherwin-Williams uses data, AI and process discipline to improve forecasting, raise sales and service productivity and make the company easier to do business with, and the Sep 2026 presentation grouped AI work into data, customer engagement, sales enablement and operations.

Frontline sales first

Heidi Petz said in Sep 2026 that Sherwin-Williams wants AI to act as a multiplier for about 10,000 store employees, so that its most junior frontline staff can answer sophisticated contractors with confidence, in stores where turnover runs 7% to 9%. Justin Binns said Sherwin-Williams uses data from its CRM, which holds what the company calls the world's largest database of painting contractors, to create next best actions for its sales teams.

Returns before scale

Ben Meisenzahl said on Sep 24, 2026 that Sherwin-Williams is taking steps into AI, will look to get a return on each investment and use those returns to fund more, and is reviewing each business unit and end-to-end process to modernize it, including formulation and back-office work. Heidi Petz said on the Q2 2026 call that Sherwin-Williams is using AI where it makes sense and where it helps, as part of making its store platform more productive.

Systems modernization alongside AI

Sherwin-Williams is in a multi-year phased process to upgrade and harmonize parts of its information technology systems, including financial processing systems, which its 2025 Form 10-K calls a complex, enterprise-wide initiative with significant investment. Ben Meisenzahl tied AI to ERP modernization and CRM work on the Q2 2026 call, saying whoever reads demand signals fastest will win a disproportionate share.

Deployment model
Sherwin-Williams runs AI through enterprise teams with use in the business units. A Jul 2026 job posting describes an SVP of Global AI Transformation who receives Board-ready progress reports, an AI Center of Excellence led by a vice president, a Senior Director of AI Technology, Microsoft platform owners and the Enterprise Technology Group, with business units, Finance, HR, Legal and Cyber as partners. Ask Henry sits inside the sales platforms used by Global Architectural reps, AI planning tools sit with Global Supply Chain, and the Color Expert app serves homeowners directly. Sherwin-Williams has not published how these teams report to the executive officers.
Model providers
Sherwin-Williams's Sep 2026 investor presentation says Ask Henry runs on GPT-5 combined with a Sherwin-Williams knowledge base. A Jul 2026 job posting asks for reporting on Microsoft Copilot, Co-Work, Copilot Studio, agent activity and token consumption, and lists Azure AI Foundry familiarity as a preferred skill. Microsoft partner Improving says, without dates, that it built Sherwin Assist for Sherwin-Williams as a ChatGPT-based platform on Azure OpenAI in 3 weeks and as a search tool over more than 600,000 product data sheets using Azure AI Search and Document Intelligence. Sherwin-Williams has not named the model behind the Color Expert app.
Data and infrastructure
Sherwin-Williams has not said where its AI models run. A Jul 2026 job posting points to Microsoft platforms (Copilot, Copilot Studio, Azure AI Foundry), and Microsoft partner Improving says Sherwin Assist runs on Azure OpenAI, approved by the company's CISO so that trade secrets stay protected. Sherwin-Williams's 2025 Form 10-K says some of its information technology systems are maintained or operated by third-party providers, including cloud-based systems, and the 2025 Annual Report lists enterprise data quality and governance among its digitization work in 2025. Ask Henry draws on internal data and expertise, and Justin Binns said in Sep 2026 that the tool is internal.

Platforms and internal tools

  • Ask HenryBy Sep 2026

    Ask Henry is Sherwin-Williams's AI assistant embedded in its Insight and sales platforms, named after founder Henry Sherwin, that mines internal data and expertise so sales and service employees can answer customers' questions faster and more consistently. Justin Binns said on Sep 24, 2026 that Sherwin-Williams's AI capabilities, Ask Henry included, are with field reps on every customer interaction and that Ask Henry will show up more in stores.

    Users
    Field reps, per Justin Binns; no user count (Sep 2026)
    Models
    OpenAI GPT-5 plus a Sherwin-Williams knowledge base

    Source

  • Sherwin-Williams Color Expert appMay 2024

    Sherwin-Williams Color Expert is a free consumer app that uses AI to detect colors already in a room, such as art and furniture, from a photo and recommend wall colors, with ordering of color chips and peel-and-stick samples. Sherwin-Williams's 2025 Annual Report reports increased adoption of Color Expert, Color Visualizer and the PRO+ app, without figures.

    Source

  • Microsoft Copilot, Copilot Studio and Azure AI Foundry

    Microsoft Copilot, Co-Work and Copilot Studio are among the enterprise AI platforms a Sherwin-Williams job posting, removed on Jul 30, 2026, asks its new director to report on, alongside agent activity and token consumption. Sherwin-Williams has not announced a Copilot rollout or user count.

    Source

  • Sherwin Assist

    Sherwin Assist is described by Microsoft partner Improving, without dates, as a secure ChatGPT-based platform on Azure OpenAI for translation and summarization, built in 3 weeks with a Power Apps interface, and as an AI search tool over Sherwin-Williams's more than 600,000 product data sheets. Sherwin-Williams has not mentioned Sherwin Assist in its own materials.

    Models
    Azure OpenAI (vendor account)

    Source

Vendors and partners

  • OpenAIBy Sep 2026

    GPT-5 model behind Ask Henry · Sherwin-Williams's Sep 2026 investor presentation names GPT-5 but not whether Sherwin-Williams reaches it through OpenAI directly or through Microsoft Azure.

  • MicrosoftBy Jul 2026

    Copilot, Copilot Studio and Azure AI Foundry as enterprise AI platforms · Named in a Sherwin-Williams job posting, which also refers to Microsoft platform owners inside the company.

  • Improving

    Microsoft partner that says it built Sherwin Assist on Azure OpenAI · Vendor account, undated, marked internal use only.

  • Quid

    AI-powered literature analysis for R&D · Quid says a Sherwin-Williams information specialist's team uses its platform for literature analysis and technical landscaping, starting with mold and mildew prevention research; undated.

Leadership

AI, data and platform leaders

KV

Keith Valore

Senior Vice President, Chief Digital and Technology Officer

Unconfirmed

Keith Valore is listed by the third-party directory The Org as Sherwin-Williams's Senior Vice President and Chief Digital and Technology Officer, after roles as Senior Vice President of Business Transformation and controller of the Consumer Group. Sherwin-Williams has not published Valore's title or remit.

Executives

HP

Heidi Petz

Chair, President and Chief Executive Officer

Heidi Petz became President and CEO of Sherwin-Williams in Jan 2024 and Chair in Jan 2025, after serving as President and COO from 2022 and leading the Paint Stores Group and Consumer Brands Group; she joined in 2017 with the Valspar acquisition. Petz set out Sherwin-Williams's AI aims at the Sep 2026 Financial Community Presentation, including Ask Henry and measuring sales lift from AI tools.

BM

Ben Meisenzahl

Senior Vice President, Finance and Chief Financial Officer

Ben Meisenzahl became CFO in Jan 2026 after leading Treasury, Tax, Finance Transformation and Global Business Services as Senior Vice President, Finance, and joined Sherwin-Williams in 2004. Meisenzahl facilitates the enterprise risk program that covers AI risk, the CISO reports to him, and he said in Sep 2026 that Sherwin-Williams wants to see returns from AI before funding more.

JB

Justin Binns

President, Global Architectural

Justin Binns has been President, Global Architectural since Jan 2024 and earlier ran the Paint Stores Group and the Performance Coatings Group; he joined Sherwin-Williams in 1997. Binns described Ask Henry's use by field reps and AI-generated next best actions from the company's CRM in Sep 2026.

CD

Colin Davie

President and General Manager, Global Supply Chain Division, Consumer Brands Group

Colin Davie has run Sherwin-Williams's Global Supply Chain since Jan 2024 after serving as Chief Procurement Officer. Davie said in Sep 2026 that the company's planning teams use AI tools to respond faster to shifts in customer demand and that its distribution centers are highly automated.

TR

Todd Rea

President, Consumer Brands Group

Todd Rea has been President of the Consumer Brands Group since Nov 2021 and joined Sherwin-Williams in 1993. Rea's group houses Global Supply Chain, where Sherwin-Williams uses AI in demand planning.

AI org map

Enterprise AI transformation office and AI Center of Excellence, with use in the business units

Sherwin-Williams has no AI executive among its executive officers. A Jul 2026 job posting describes an SVP of Global AI Transformation who prepares Board-ready progress updates, an AI Center of Excellence led by a vice president, and a Senior Director of AI Technology working with Microsoft platform owners and the Enterprise Technology Group. Sherwin-Williams's AI tools sit in Global Architectural (Ask Henry, CRM next best actions) and in Global Supply Chain (AI demand planning), while the CFO facilitates the enterprise risk program that covers AI risk and oversees the CISO.

Sherwin-Williams has not published how many people work on AI, data or technology. A Jul 2026 job posting describes an SVP of Global AI Transformation, an AI Center of Excellence led by a vice president, a Senior Director of AI Technology, Microsoft platform owners and the Enterprise Technology Group, and none of these leaders appears among Sherwin-Williams's executive officers in its 2025 Form 10-K. Sherwin-Williams employed 64,249 people at the end of 2025, including about 10,000 store staff and roughly 3,500 field reps, according to Heidi Petz and Justin Binns in Sep 2026.

Reporting lines

  • Chair, President and CEO

    Heidi Petz

    • Finance

      Ben Meisenzahl, CFO

      Facilitates the enterprise risk program, which lists AI under operational risk (2026 proxy statement)

      • Cybersecurity

        Chief Information Security Officer, not named

        CISO in the role since 2022 (2025 Form 10-K)

    • Global Architectural

      Justin Binns, President

      Ask Henry and CRM next best actions for about 3,500 field reps; line to the CEO inferred

    • Consumer Brands Group

      Todd Rea, President

      Line to the CEO inferred

      • Global Supply Chain

        Colin Davie, President and GM

        Embedded within the Consumer Brands Group (2025 Annual Report); AI tools in demand planning

  • Digital and technology

    Keith Valore, SVP and Chief Digital and Technology Officer (third-party directory)

    Reporting line not published

  • Global AI Transformation

    SVP, Global AI Transformation, not named

    Role described in a Jul 2026 job posting; reporting line not published

    • AI Center of Excellence

      Vice President, not named

      Inferred from the Jul 2026 job posting, which pairs the 2

Sherwin-Williams's 2025 Form 10-K lists 11 executive officers, none with a technology, data or AI title. The AI roles come from a Jul 2026 job posting, and Keith Valore's title from a third-party directory, so their reporting lines are not published; the CISO's line to the CFO is the one technology reporting line Sherwin-Williams discloses.

Where the AI workforce sits

  • Enterprise AI teams: Global AI Transformation, the AI Center of Excellence and AI Technology

    Sherwin-Williams has not published how many people work in these teams.

    Not disclosed
  • Business units and Global Supply Chain

    Sherwin-Williams gives no AI headcount for its business units; AI planning tools sit with Global Supply Chain planners.

    Not disclosed

Named people

Executive sponsors
  • Heidi Petz

    Chair, President and CEO

  • Ben Meisenzahl

    SVP, Finance and CFO · Facilitates the enterprise risk program; the CISO reports to him

Digital, technology and AI
Not disclosed

A Jul 2026 job posting describes an SVP of Global AI Transformation, an AI Center of Excellence vice president and a Senior Director of AI Technology; Sherwin-Williams has not named them.

  • Keith Valore

    SVP, Chief Digital and Technology Officer · Title from a third-party directory, not confirmed by Sherwin-Williams

Business units using AI
  • Justin Binns

    President, Global Architectural · Ask Henry and CRM next best actions for field reps

  • Colin Davie

    President and GM, Global Supply Chain Division · AI tools in demand planning

  • Todd Rea

    President, Consumer Brands Group

Use cases

Sherwin-Williams has 5 AI use cases on the public record as of Nov 2026: the Ask Henry assistant for sales and service staff, AI next best actions from its CRM for field reps, AI tools in supply chain demand planning, the Color Expert consumer app, and R&D literature analysis through Quid, with AI-assisted formulation under review. Sherwin-Williams has reported no business return it credits to AI for any of them and no firm-level return from AI; Heidi Petz said in Sep 2026 that the company wants to measure sales lift and productivity from its AI tools.

Use caseAreaStatusROI
Ask Henry sales and service assistant

Ask Henry, built on GPT-5 and a Sherwin-Williams knowledge base, gives sales and service employees trusted product guidance and faster answers to customers' questions, and Justin Binns said Ask Henry will show up more often in stores.

Global Architectural and storesIn production
CRM next best actions for sales teams

Sherwin-Williams uses data from its CRM and contractor database with AI to create next best actions that direct its sales teams to specific opportunities, which Justin Binns said in Sep 2026 is playing out with a ways to go.

Global ArchitecturalIn production
AI demand planning

Sherwin-Williams's supply chain planning teams use AI tools to respond faster to shifts in customer demand and deliver service at the right cost, Colin Davie said in Sep 2026.

Global Supply ChainIn production
Color Expert app

The Sherwin-Williams Color Expert app detects colors in a photo of a room and recommends paint colors, which Heidi Petz said helps painters spend less time choosing color.

Consumer and colorIn production
Literature analysis with Quid

A Sherwin-Williams research information team uses Quid's AI-powered literature analysis and technical landscaping, first for mold and mildew prevention, according to an undated Quid customer story.

R&DIn production
AI-assisted formulation

Ben Meisenzahl said in Sep 2026 that AI tools in formulation could take chemists most of the way to a new product so they start further along, and that Sherwin-Williams is weighing such opportunities against the returns they would bring.

R&DAnnounced

Adoption

Sherwin-Williams has given no count of employees using AI tools and no adoption curve. Customer-facing AI came first, with the Color Expert app in May 2024, and the 2025 Annual Report said Sherwin-Williams was increasingly using AI to drive productivity and insights across multiple value streams. By Sep 2026 Ask Henry was in the sales platforms, Justin Binns said AI tools were with field reps on every call, and supply chain planners were using AI tools. A Jul 2026 job posting describes the next step: an enterprise adoption strategy, AI champions and dashboards for Microsoft Copilot and other platforms, with ROI reported to the Board.

By the numbers

Field reps with AI tools on sales calls
~3,500
Justin Binns, Sep 24, 2026, said AI tools, Ask Henry included, are with Sherwin-Williams's roughly 3,500 field reps on every call; no active-user count given
Return credited to AI since May 2025
None
No cost, headcount or revenue figure credited to AI on calls from Jul 2025 to Oct 2026, in the 2025 Annual Report or at the Sep 2026 investor event
Model behind Ask Henry
GPT-5
Combined with a Sherwin-Williams knowledge base, per the Sep 24, 2026 Financial Community Presentation
Store staff AI tools are meant to support
~10,000
Heidi Petz, Sep 24, 2026, on making the most junior frontline employee confident; store turnover runs 7% to 9%
Employees
64,249
Dec 31, 2025, about 73% in the U.S. (2025 Form 10-K)

Rollout, first pilot to today

  1. May 24, 2024

    Sherwin-Williams launched the Color Expert app, which uses AI to detect colors in a room photo and recommend paint colors.

    PCI Magazine

  2. Mar 2026

    Sherwin-Williams's 2025 Annual Report said the company is increasingly using AI to drive productivity and provide insights across multiple value streams, under its digitization priority.

    2025 Annual Report

  3. Jul 2026

    A Sherwin-Williams posting for a Director, AI Adoption and Value Realization described an SVP of Global AI Transformation, an AI Center of Excellence and Microsoft Copilot, Copilot Studio and Azure AI Foundry as enterprise AI platforms.

    Built In job posting

  4. Sep 24, 2026

    Sherwin-Williams showed investors Ask Henry, an AI assistant on GPT-5 in its sales platforms, and said its planning teams use AI tools to forecast demand.

    2026 Financial Community Presentation

Economics & controls

Spend and ROI

Technology budget

Sherwin-Williams does not disclose a technology or AI budget. Ben Meisenzahl said on Sep 24, 2026 that capital spending will stay at about 2% of sales, and the 2025 Form 10-K describes significant investment in a multi-year upgrade of information technology systems, including financial processing systems. Sherwin-Williams said on Oct 27, 2026 that it expects technology and software licensing costs to rise in 2027.

What AI itself costs

Sherwin-Williams has not said what it spends on AI, models or licenses. A Jul 2026 job posting asks for reporting on token consumption and agent activity across Microsoft Copilot and other enterprise AI platforms, which shows Sherwin-Williams tracks AI usage costs internally.

Reported ROI

Sherwin-Williams has reported no return it credits to AI, either for a use case or for the company. Heidi Petz said on Sep 24, 2026 that Sherwin-Williams expects improvement from AI tools for its sales staff and wants to measure sales lift and productivity, and Ben Meisenzahl said the company will look for a return before funding more AI. A Jul 2026 job posting describes building value baselines, KPI trees and Board reporting on AI ROI, so Sherwin-Williams measures returns internally without publishing them.

Cost actions not credited to AI

Sherwin-Williams raised its 2025 restructuring target to about $105 million on its Q2 2025 call, expecting about $80 million of annual savings, and reported about $40 million of savings in 2025 on its Q4 2025 call. Restructuring actions in Q2 2026 were expected to save about $17 million a year, Sherwin-Williams closed 57 stores that missed its profitability threshold in 2026, and Sherwin-Williams expects about $75 million of cost savings in 2027 (Oct 2026). Sherwin-Williams credits none of these savings to AI.

Headcount

Sherwin-Williams employed 64,249 people at Dec 31, 2025, about 73% in the United States, and hired more than 1,700 management trainees in 2025. Sherwin-Williams has made no statement linking AI to headcount, and Heidi Petz said in Sep 2026 that the company will keep upskilling experienced staff alongside its AI tools.

Governance and risk

Board and risk oversight

Sherwin-Williams's 2026 proxy statement lists cybersecurity, information technology and artificial intelligence among the operational risks in its enterprise risk management program, which CFO Ben Meisenzahl facilitates and which the Audit Committee oversees. A Jul 2026 job posting describes Board-ready reporting on AI adoption, ROI and maturity.

Cybersecurity

Sherwin-Williams's Chief Information Security Officer, in the role since 2022, leads the global cybersecurity program and reports to the CFO, according to the 2025 Form 10-K. The 2025 Form 10-K warns that advances in AI make cyberattacks more sophisticated, including AI-powered attacks.

Intellectual property

Sherwin-Williams's 2025 Form 10-K says wider use of generative AI tools may raise the risk of unauthorized access to its intellectual property, may leave gaps in legal protection and may bring liability from the use of AI tools. Microsoft partner Improving says the Sherwin Assist platform it built on Azure OpenAI was approved by Sherwin-Williams's CISO so the company could use AI without compromising trade secrets.

Responsible use and adoption

A Sherwin-Williams job posting removed on Jul 30, 2026 refers to Responsible AI and governance teams, and to pilot-to-production tracking with scale or fail criteria for AI initiatives. Sherwin-Williams has not published an AI policy.

Recent signals

  1. Oct 27, 2026

    Sherwin-Williams's Q3 2026 call cited AI infrastructure among the end markets where it wins protective and marine coatings business, gave no update on internal AI tools, and said it expects technology and software licensing costs to rise in 2027.

    Q3 2026 earnings call transcript

  2. Sep 24, 2026

    Sherwin-Williams showed Ask Henry, an AI assistant built on GPT-5 and its own knowledge base, at its Financial Community Presentation; Justin Binns said AI tools are with field reps on every call, and Colin Davie said planners use AI tools for demand.

    2026 Financial Community Presentation transcript

  3. Sep 24, 2026

    Heidi Petz told investors Sherwin-Williams expects improvement from AI tools for frontline staff and wants to measure sales lift and productivity, and Ben Meisenzahl said the company will look for returns before funding more AI.

    2026 Financial Community Presentation transcript

  4. Jul 30, 2026

    Sherwin-Williams removed a posting for a Director, AI Adoption and Value Realization that described an SVP of Global AI Transformation, an AI Center of Excellence and Microsoft Copilot, Copilot Studio and Azure AI Foundry.

    Built In

  5. Jul 28, 2026

    Heidi Petz said on the Q2 2026 call that Sherwin-Williams is using AI where it makes sense to make its store platform more productive, after closing 57 stores, and Ben Meisenzahl tied AI to ERP and CRM modernization.

    Q2 2026 earnings call transcript

  6. Mar 11, 2026

    Sherwin-Williams's 2025 Annual Report said the company is increasingly using AI to drive productivity and insights across multiple value streams, and its 2026 proxy statement lists AI among the operational risks in its enterprise risk program.

    2025 Annual Report

  7. Feb 19, 2026

    Sherwin-Williams's 2025 Form 10-K reported 64,249 employees and warned that generative AI tools may raise risks to its intellectual property.

    2025 Form 10-K

  8. Jan 1, 2026

    Ben Meisenzahl became CFO of Sherwin-Williams, taking over the enterprise risk program that covers AI and the reporting line of the Chief Information Security Officer.

    2025 Annual Report

Quick answers

How does Sherwin-Williams deploy AI?
Sherwin-Williams deploys AI as tools for its sales, store and planning staff: Ask Henry, an assistant built on GPT-5 and the company's own knowledge base, runs inside its CRM and sales platforms, supply chain planners use AI tools to forecast demand, and the Color Expert app recommends paint colors to homeowners. A Jul 2026 job posting describes an AI Center of Excellence, an SVP of Global AI Transformation and Microsoft Copilot among its enterprise AI platforms. Sherwin-Williams has reported no return or user count it credits to AI.
What does Sherwin-Williams use AI for?
Sherwin-Williams has 5 AI use cases on the public record as of Nov 2026: the Ask Henry assistant for sales and service staff, AI next best actions from its CRM for field reps, AI tools in supply chain demand planning, the Color Expert consumer app, and R&D literature analysis through Quid, with AI-assisted formulation under review. Sherwin-Williams has reported no business return it credits to AI for any of them and no firm-level return from AI; Heidi Petz said in Sep 2026 that the company wants to measure sales lift and productivity from its AI tools.
Who leads AI at Sherwin-Williams?
AI at Sherwin-Williams is led by Keith Valore (Senior Vice President, Chief Digital and Technology Officer). Ownership of AI on the org chart: SVP, Global AI Transformation, with an AI Center of Excellence (Jul 2026 job posting); holder not named by Sherwin-Williams.
What AI platform does Sherwin-Williams use?
Sherwin-Williams embeds Ask Henry, an AI assistant built on GPT-5 and its own knowledge base, in its Insight and sales platforms (Sep 2026), and a Jul 2026 job posting names Microsoft Copilot, Copilot Studio and Azure AI Foundry among its enterprise AI platforms.
Which AI models does Sherwin-Williams use?
OpenAI's GPT-5 powers Ask Henry, according to Sherwin-Williams's Sep 2026 investor presentation; Microsoft partner Improving says it built an internal ChatGPT-style platform for Sherwin-Williams on Azure OpenAI, without a date.
How many Sherwin-Williams employees use AI?
Sherwin-Williams gives no count of employees using AI; Justin Binns said in Sep 2026 that AI tools, Ask Henry included, are with the company's roughly 3,500 field reps on every call, and Heidi Petz said the goal is to equip about 10,000 store staff.
What return has Sherwin-Williams reported from AI?
Sherwin-Williams has reported no business return it credits to AI since May 2025: its earnings calls from Jul 2025 to Oct 2026, its 2025 Annual Report and Form 10-K, and its Sep 24, 2026 Financial Community Presentation put no cost, headcount or revenue figure on its own use of AI, and the restructuring savings it reported in 2025 and 2026 are not credited to AI. At the Sep 2026 presentation Heidi Petz said Sherwin-Williams expects improvement and wants to measure sales lift and productivity from AI tools, and CFO Ben Meisenzahl said the company wants to see returns before it scales AI further. Sherwin-Williams has not reported a company-wide rollout either: Justin Binns said AI tools, Ask Henry included, are with its roughly 3,500 field reps on every call, but that covers one group out of 64,249 employees, gives no count of active users, and no executive is publicly named as owner of AI. Sherwin-Williams's AI work since May 2025 is on the public record, from the 2025 Annual Report's statement that it is increasingly using AI for productivity to Ask Henry, AI demand planning and a Jul 2026 posting for an AI Center of Excellence, so Sherwin-Williams is at Experimenting rather than Unknown. A sales, productivity or cost return Sherwin-Williams credits to Ask Henry or AI planning, or a stated count of employees using its AI tools under a named owner, would move Sherwin-Williams to Piloting.

Open questions

  • Who holds Sherwin-Williams's SVP, Global AI Transformation role and the AI Center of Excellence lead, and to whom do they report?
  • Is Keith Valore Sherwin-Williams's Chief Digital and Technology Officer, as third-party directories list him, and does AI report through that office?
  • How many Sherwin-Williams employees use Ask Henry, Microsoft Copilot or other AI tools each week, and has Ask Henry reached store staff?
  • What return, in sales lift, productivity or cost, has Sherwin-Williams measured for Ask Henry, AI demand planning and CRM next best actions, given that Heidi Petz said in Sep 2026 that the company wants to measure them?
  • Does Ask Henry reach GPT-5 through Microsoft Azure OpenAI or through OpenAI directly, and where does its knowledge base run?
  • Is Sherwin Assist, the Azure OpenAI platform Improving says it built, still in use, and how does it relate to Ask Henry?
  • Which AI tools do Sherwin-Williams's supply chain planners use, and what has AI planning done to inventory, freight or service levels?
  • How much does Sherwin-Williams spend on AI, and how much of its multi-year systems modernization goes to AI?